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New Student Enrollment Coach

McHenry County College

Job Description

Work Week

40 Hours | Flexible schedule to meet department needs; days, evenings, and/or weekends required

Position Summary

Develop, plan, coordinate, implement, assess, and report on programming, processes, outreach and activities that will increase the recruitment and retention rate of new students of all populations.

Essential Job Functions and Responsibilities

  • Develop and maintain collaborative relationships with schools, community agencies, and local employers to reach prospective students
  • Communicate deadlines, application procedures, financial aid processes, placement measures, and other critical enrollment functions to prospective new students and families
  • Plan, implement, coordinate, and evaluate all new student recruitment activities including outreach efforts, campus visits, internal and external presentations, programs, events, etc.
  • Demonstrate and possess a strong understanding of cultural competency and be able to communicate effectively to different audiences
  • Analyze application and enrollment trends to proactively develop and adjust recruitment strategies
  • Coordinate large-scale programming both internally (Meet MCC [formerly MCC Night], Sophomore Career Day, Senior Day Off, etc.) and externally (High School parent nights, Financial Aid Info Sessions, K-12 Open Houses, D47 Parent Academy, etc.)
  • Identify opportunities to expand partnerships, create recruiting strategies, and implement initiatives
  • Identify new recruitment markets, develop plans for outreach, and implement strategies
  • Utilize the CRM system to effectively track, communicate with, and report on prospective students
  • Work collaboratively with colleagues to communicate and execute best practices in recruitment
  • Compile, prepare, and maintain accurate and detailed records on recruitment activities
  • Support Admissions processes, including application processing, transcript entry, etc.
  • Develop appropriate education plans and advise students on selection of courses
  • Assist with the facilitation of New Student Orientation by presenting college information and advising students on selection of courses
  • Collaborate with the Testing Center to transition students from placement/GED and other testing to admissions
  • Collaborate with other departments to accomplish enrollment goals of the college (non-credit, career services, workforce development, etc.)
  • Identify, coordinate, and implement collaborative opportunities with academic divisions to increase enrollment (i.e. college and career readiness, program tours, targeted high school classroom visits, etc.)
  • Establish and maintain relationships with faculty, students, and alumni as effective partners in student recruiting
  • Assume additional duties as assigned by immediate supervisor

Required Qualifications

  • Associates degree from a regionally accredited institution
  • Valid Illinois drivers license
  • Two years of customer service, sales and/or recruitment experience
Desired Qualifications:
  • Bachelors and/or Masters degree from a regionally accredited institution preferred
  • Experience in a higher education setting preferred
  • Verbal and written fluency in Spanish preferred
  • Experience with a CRM system preferred

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